Magazyn Muzyczny was one of the two top 'cult magazines' of the communist period. Like its rival, Non Stop, it promoted pop music, especially rock. Both magazines went through a similar evolution, although the latter had a much longer history, as it was the direct successor of Jazz, the oldest entertainment music magazine in Central and Eastern Europe, established in 1956. However, since the 1980s — what with editorial, personal, structural changes, and above all the shift of the musical taste of many, mainly young Poles, effected by the rock boom — it became in principle (and in recent years) a virtually new periodical. Its quantitative (structural) analysis has filled the content of this article, but it also forms the basis of a broader study, which is due to appear in print in the near future in the form of a two-volume monograph.

In 2019 the Polish Jazz Association will celebrate its 50th anniversary. Its activities over that period were accompanied by countless publications in the following categories: 1) regular periodicals; 2) mimeographed typescripts and bulletins; 3) festival programmes and graphics; 4) others (flyers, ephemera, posters). The aim of this article is to examine the mechanisms of PJA publicizing its activities and using media to reach out to the jazz fan community