@ARTICLE{Podobiński_Andrzej_Market_2000,
 author={Podobiński, Andrzej},
 number={No 4},
 journal={Gospodarka Surowcami Mineralnymi - Mineral Resources Management},
 pages={97-106},
 howpublished={online},
 year={2000},
 publisher={Komitet Zrównoważonej Gospodarki Surowcami Mineralnymi PAN},
 publisher={Instytut Gospodarki Surowcami Mineralnymi i Energią PAN},
 abstract={In order to choose the marketing strategy to be applied on the given foreign market, a mining company has to first determine its market position there. That is often the starting point in the strategy selection. The basis techniques to determine the market position of mining companies on the foreign markets are presented: the rates of absolute and relative market share, portfolio analysis and SWOT analysis.},
 type={article},
 title={Market position of a mining company as a factor determining the choice of the marketing strategy},
 URL={http://journals.pan.pl/Content/132871/PDF-MASTER/11_GSM_16_4_2000_Podobinski_Market.pdf},
 keywords={mining company, marketing strategy, export, mineral raw materials},
}