@ARTICLE{Lubczyńska_Aleksandra_Polish_2024,
 author={Lubczyńska, Aleksandra},
 volume={t. 27},
 number={No 4},
 pages={5-22},
 journal={Rocznik Historii Prasy Polskiej},
 howpublished={online},
 year={2024},
 publisher={Polska Akademia Nauk Oddział w Krakowie Komisja Prasoznawcza},
 publisher={Uniwersytet Pedagogiczny im. Komisji Edukacji Narodowej w Krakowie},
 abstract={This article deals with magazines for aquarists and terrarium enthusiasts published in Poland since 1918. Apart from offering a systematic survey of this hobby press segment, the article looks at the role of the aquarium and terrarium magazines in the growth of those forms of animal fandom and in the transfer of knowledge and skills in each field. Moreover, the article takes note of the great diversity of profiles of the individual magazines, reflected in their marketing strategies, content presentation and ways of engaging the reader. This study follows the methodology of press content analysis; its data base is drawn from the archived collections of aquarium and terrarium magazines in the National Library and the Jagiellonian Library. The materials are presented and discussed in chronological order. Part One of the article covers the history and characteristics of magazines published between 1918 and 1939, and in the post‑war period until 1989.},
 title={Polish magazines for aquarists and terrarium enthusiasts: Past and present Part I: A general survey of magazines published prior to 1989},
 type={Artykuł},
 URL={http://journals.pan.pl/Content/134287/2024-04-RHPP-01.pdf},
 keywords={Polish press in the 20th century, hobbyist magazines, aquarists and terrarium enthusiasts, market and press research},
}