Details Details PDF BIBTEX RIS Title Branding in Science Journal title ACADEMIA. The magazine of the Polish Academy of Sciences Yearbook 2022 Issue No 1 (73) Science for Science Authors Hofman, Iwona Affiliation Hofman, Iwona : Institute of Social Communication and Media Science, Maria Curie-Skłodowska University in Lublin Keywords Polish Academy of Sciences ; institution’s image ; brand ; reputation Divisions of PAS Popularnonaukowe Coverage 22-26 Publisher Polish Academy of Sciences Date 2022.10.12 Type Article Identifier DOI: 10.24425/academiaPAS.2022.142699 Language eng